A path to rural sustainability

There are countless problems that can be countered by employment.  Each partner group that we work with has identified specific needs in the communities that their makers live in and uses creative, thoughtful technics to build their business model around the needs in those communities.

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One of our favorites (because it harnesses technology in a really thoughtful way), is Soko.  we have just started carrying one or two of their pieces but have been following their work and impact for years.  They identify traditional artisans in rural areas, communicate orders and designs for their jewelry via cell phones and build relationships with their artisans remotely.

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There are so many exciting things about this model, but the biggest one is that it allows these artisans and their families to stay in their villages if they want to, keeping them out of dangerous and unhealthy slums in the cities and building their income and therefor impact on their communities in some of the poorest rural areas on Kenya.

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We will be bringing a few of Soko’s pieces in at a time and hope that you find things that you like and joining us in spreading the word about their effective work.

Happy Ethical Shopping!

XO,

Christina

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